Did you know that fewer than a mere 4% of visitors browsing an e-commerce site end up buying something? This leaves a colossal amount of site visitors leaving empty handed, meaning you’re potentially missing out on huge customer opportunities without even realizing. There’s a multitude of reasons why a potential customer may choose not to
Creating intelligent content is the smartest way to code your emails so that each subscriber see’s the exact message you want, at the right time. Our new Rule Sets feature allows you to easily do this without using any complex HTML and is now available for all Enterprise clients. Create rules to change images based
By being a NiftyImages Enterprise client you have the ability to create completely custom timers using Photoshop. Using layers for each time variable (Days, Hours, Minutes and Seconds), you can build timers using your own creativity. Your custom image can display only some of the variables, or use a variable multiple times in an image.
We created Views to change multiple layers in an image, using a single variable. This allows you to limit the amount of Customization used within your Image URL, but still get the same level of personalization. Our Example Scenario In this use case we have a hotel chain that has two sets of rewards members,
Whenever you’ve gone to order something online, do you always checkout immediately? Or do you often find yourself getting distracted, leaving items sitting in your cart, and say to yourself ‘I’ll come back to it later’? Almost guaranteed to be the second option, right? Abandoned carts are hugely common. And, most of the time, it’s
With more than one billion users across the globe every single month, it’s safe to say Gmail is pretty popular. But, with the recent announcement of some brand-new features, it’s essential users understand new design and add-ons they’re likely to experience. And, as an email marketer, it’s crucial you discover not only how to use
When it comes to creating email campaigns, many companies typically spend a lot of time and effort perfecting them before they’re finally sent to their targeted lists—often containing hundreds if not thousands of leads. And, whilst email marketing is still undoubtedly one of the most successful tools out there for generating sales, making sure the
A guest blog post by Ongage, a leading front-end email marketing platform that is able to provide an in-depth analytics on email marketing campaigns. Email marketers know that one of the best ways to improve email campaign effectiveness is through the integration of images. When those images are personalized and dynamic and have the ability
By using a Photoshop Image to personalize your images, you give yourself a variety of advanced options over our Personalized Images. The big difference is that we recognize all of the layers you use, which allow you to update each individual layer via our API. But now we allow you to modify those layers in
by Andrea Robbins from CampaignMonitor Email marketing is the cornerstone of most marketing plans. It’s inexpensive, easy-to-use, and can reach your target audience exactly when you need it to. It’s also great for your business’s bottom line, as people who buy through emails spend 138% more than people who don’t receive emails. Plus, the ROI
