Author: NiftyImages

6 Need-to-Know Predictions for The Future of Email Marketing

by Andrea Robbins from CampaignMonitor Email marketing is the cornerstone of most marketing plans. It’s inexpensive, easy-to-use, and can reach your target audience exactly when you need it to. It’s also great for your business’s bottom line, as people who buy through emails spend 138% more than people who don’t receive emails. Plus, the ROI

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UBER: 2 Powerful Examples of Using Subscriber Data in Your Email Images

It’s no secret that email personalization is a sure-fire method of improving email campaign success.   Whether it’s an increase in open rates, conversions or sales, personalizing your emails to be reflective to every single recipient in your list is definitely something you should be doing (if you aren’t already!)—no matter which industry you’re in.

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