by Andrea Robbins from CampaignMonitor Email marketing is the cornerstone of most marketing plans. It’s inexpensive, easy-to-use, and can reach your target audience exactly when you need it to. It’s also great for your business’s bottom line, as people who buy through emails spend 138% more than people who don’t receive emails. Plus, the ROI
This feature allows you to change every aspect of an image at anytime, even after an email campaign has been sent. This allows for applications such as: Live sports scores Changing Stock prices during market hours Updating product price or availability Changing odds or jackpot totals Real time donation totals Current weather updates Live Image
When it comes to including dynamic images into your email campaigns, it’s pretty difficult to ignore all the benefits they can provide. Incredibly diverse and able to display a variety of different things in a bold, eye-catching way your subscribers will find very hard to miss, dynamic images are fully customizable. Allowing you to
It’s no secret that email personalization is a sure-fire method of improving email campaign success. Whether it’s an increase in open rates, conversions or sales, personalizing your emails to be reflective to every single recipient in your list is definitely something you should be doing (if you aren’t already!)—no matter which industry you’re in.
With email still considered one of the most popular, effective marketing tools despite the sudden boom of social media in recent years, developing an email marketing campaign is a sure-fire method of generating customer interest and increasing sales for your business. But, because emails are easily accessible and, in principle, quick to write and
Personalizing Photoshop files allows you to have multiple variables inside of a single image, each with their own font/size/color, positioning and text effects. In this example we have an image that has 6 separate variables. Within the Photoshop PSD each variable must be it’s own layer. You must also put the placeholders for
Creating and sending an email marketing campaign is one of the most popular marketing strategies various business and companies use to generate more sales. However, they’ll only be successful if receivers complete your desired action. Otherwise, they’ll simply read the content without actually following through and converting—that is, if they even bother to read
Your last email campaign didn’t quite get the clicks you’d hoped for? It may be time to learn from the businesses that are making email marketing seem easy… We know that features like personalized images and countdown timers DO work. They add a crucial ‘edge’ to email campaigns, raising engagement and conversion rates.
The quality of your email templates is the difference between sending eye-catching emails with a design that encourages click-throughs—and a campaign that falls flat at the first hurdle. At times, we all need a little divine inspiration to achieve what we want—and EmailMonks provide just that for email templates. Their service can help
This post will walk you through the process of making an image that updates daily with the weather forecast, for any location. There is also a video of this process that you can access here, or at the bottom of this article. Using this type of technique, you can keep updated content inside of emails that don’t