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Live Image Updating 101

This feature allows you to change every aspect of an image at anytime, even after an email campaign has been sent.  This allows for applications such as:

Live Image Updating can be applied to any Personalized Image or Photoshop Image using one of the following options.


Example 1

Hosting a Live Auction in Email

This examples has six different variables inside of this one image, though we won’t update the top two.  But the bottom four will update each time there is a new bid.   Here is an animated GIF showing how the image would change with each new bid.

This means that each time someone opens your email the Current Bid, the Number of Bids, Your Bid and People Watching this Auction will show the most updated information.

To do this we update 4 different text layers inside of an Adobe Photoshop Image.  We use the Photoshop API Calls to do this with each new bid.  Here is an example update call:


Example 2

Olympic Medal Leaderboard

 

 

Example 3

 Premier League Table

 

 

Example 4

 Live Stock Prices

 

 

If you have any questions or want to talk with someone on our team about setting up a Live Image for upcoming campaign, please contact us.

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